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RZA, Ms. Lauryn Hill, Nas, Erykah Badu, Childish Gambino, Common, Cypress Hill, Raekwon & GhostFace Killah, Big Krit – DMA launched the Reebok Classics campaign through the 2010 Rock the Bells online and festival platforms, featuring 13 great artists sharing their “Classic” moments in a content series that would run online and onsite as each arist took the stage to perform their “Classic” album in its entirety at the 2010 Rock the Bells Festival in Los Angeles, San Francisco, New York.

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