President / CEO
At 21 years of age, Robert A. Mattison III helped launch InfoDirect, a housing and auction listings telemarketing company that would net over 1 million dollars in its first quarter.
Launched the first full-service multi-ethnic advertising agency capable of effectively reaching any population in North America.
Leveraged partnership with SanDisk to launch California’s Rock The Bells hip hop festival to a global platform.
To support Capcom’s release of their hit video game, Resident Evil 6, Mattison created a unique concert tour, which brought multi-platinum artist Rick Ross, Meek Mill, Wale, and Machine Gun Kelly to colleges across North America. Combining key age demographics with cross-promotional campaigns with Monster Energy, Resident Evil 6 would go on to win “Best marketing of 2012” and break new records for video game sales.