Team Pacquiao
DMA partnered with Team Pacquiao for an intimately powerful #RiseUp campaign for Capcom’s highly anticipated release of Street Fighter 5. The campaign included exclusive prefight coverage and the partnership was featured during the biggest fight in the history of boxing between Manny Pacquiao and Floyd Mayweather, officially destroyed all-time boxing records for pay-per-view buys, pay-per-view revenue and live gate — just some of the numerous financial records shattered by the richest fight in the sport’s history.
